Speaker: Deepa Goyal

Product Strategy @Postman, previously Product Developer @PayPal & @Twilio

Deepa Goyal is a Product Strategy leader at Postman. She brings a wealth of experience in data science and APIs. She has been part of product development at startups as well as Fortune500s, PayPal and Twilio. She is a champion for applying product thinking to building API products, women in tech and data-driven decision-making.

She is about to publish her first book API Analytics for Product Managers that comes out February 2023. She is resides in San Francisco, California.

Find Deepa Goyal at:


What API Product Managers Need

With thousands of APIs being built across the industry, serving millions of developers worldwide, and driving billions in revenue, there is a need to manage APIs as products. Building great API products requires both building technically sound APIs and creating an API experience to match.

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Friday Dec 2 / 10:10AM PST ( 50 minutes )


Application Programming Interface Modern APIs Structured User Research API Producer Lifecycle Mapping Maturity-Based Distribution Model DevOps