Arty Starr

(She / her / hers)

Founder, Twilight City, Inc.

Arty is author of Idea Flow, a data-driven approach to measuring the “friction“ in developer experience, and making improvement decisions based on data rather than gut feel. After a 17-year career as a developer, consultant, and CTO specialized in statistical process control and data supply chain, she is now a full-time entrepreneur, founder of Twilight City, Inc, a public benefit corporation building a next-generation platform for optimizing flow.

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Panel: The True Bottleneck in Software Engineering - Cognitive Load

In software development, our job is not typing. Our job is making decisions. It is what we type that matters, and what we can glean from the computer's response. The core limitation of our work is how much we can know: how much we can hold in our heads, and how quickly we can learn. This panel will tackle this tough topic from three perspectives:

  • Jean Yang is the CEO of Akita Software, which produced insight into the complexity of our systems, instead of abstracting over it.
  • Manuel Pais is an author of Team Topologies, the bestselling book on how to organize our teams for maximum collaboration effectiveness (NOT maximum collaboration).
  • Artemis Starr wrote the book Idea Flow; she studies the intellectual workload we experience while coding.  

Come for validation of how this work is. Leave with ideas on how to work more effectively.


Tuesday Nov 9 / 02:10PM EST (40 minutes)


Crafting the Developer Experience


Developer ExperienceProgrammingDevelopmentToolsTestingDeployment

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